
When it comes to calls for entry, it’s easy to think the process ends once the application is submitted or the jury wraps up. However, behind every exhibit or event is a valuable relationship between artists and the organizations that support their work. CaFÉ helps foster these connections, and when they are nurtured, they lead to stronger collaborations over time. These relationships thrive when artists and organizations see each other as partners, not just participants.
Foundation of Trust and Transparency
Artists need to feel confident that the opportunities they pursue align with their artistic vision. They also need assurance that their time and resources are invested in legitimate and impactful opportunities. Organizations that are transparent about fees, requirements, selection processes, timelines, and expectations build trust with artists. This helps them make informed decisions and feel respected in the process.
At the same time, organizations seek reliable artists who submit high-quality, original work, meet deadlines, and communicate professionally. When artists are upfront about their availability, materials, or special requirements, it helps the organization plan effectively and maintain quality.

Photo courtesy of nesharm via Getty Images.
💡 Tips for Organizations:
- Clearly outline your call details: Be clear about application fees, event details, and selection timelines.
- Set expectations: Clearly state what you ask artists to participate in, including setup and takedown requirements.
- Pull back the curtains: Share more of your curatorial process and decision-making criteria.
💡 Tips for Artists:
- Be authentic: Provide accurate details about your artwork, including truthful details about materials, dimensions, and pricing.
- Stay realistic: Be upfront about your ability to meet key deadlines, attend in-person events, or provide project support.
- Practice honesty: Ensure your portfolio and application accurately reflect your current work and capabilities, and be honest about any limitations or accommodations you may need.
👉 Related Reading: 10 Must-Dos for Professional Artists
Communication is Key
Proactive and open communication from both sides is essential to prevent misunderstandings and resolve conflicts before they escalate. Organizations should keep artists informed with regular updates, offer feedback, and acknowledge all applicants, even those not selected. CaFÉ makes this easier by offering built-in tools for notifications and messaging throughout the process.
Artists also have a role to play by responding promptly to requests, asking questions when something is unclear, and offering feedback when appropriate. Whether it’s confirming participation or clarifying artwork details, open communication goes a long way.
💡 Tips for Organizations:
- Provide timely feedback: When possible, offer constructive feedback to applicants, whether by sharing juror comments or offering an application review.
- Regular updates: Keep artists informed about the status of their application or project progression.
- Acknowledge all applicants: Even a brief acknowledgment shows respect for an artist’s time and effort.
👉 Learn More: How to communicate with artists using CaFÉ.
💡 Tips for Artists:
- Be responsive: Promptly reply to requests for more information or clarification about your application.
- Ask clarifying questions: If you’re unsure about any aspect of an opportunity, reach out to the organization for clarification.
- Be open to feedback: Embrace constructive criticism as an opportunity for growth.

Photo courtesy Jacob Lund via Canva Images.
Shared Goals and Values
Strong partnerships are forged when missions align, whether through a shared commitment to community engagement, cultural equity, or the mutual support of artists and organizations. Organizations should clearly articulate their vision and curatorial interests to attract artists whose work genuinely resonates with their purpose. Artists should actively seek out opportunities that align with their personal mission and artistic goals. This alignment creates more meaningful and productive collaborations.
Beyond the Application
Successful partnerships don’t stop with an application—they grow with care, transparency, and communication. By investing in relationships, both artists and organizations can create a lasting impact in their communities and careers. So, whether you’re an artist looking for your next show or an organization planning your next call, think beyond the application. These relationships are the foundation for creative futures—let’s nurture them together.

Photo courtesy of Taryn Elliot via Pexels.